Some of the latest developments in AI that are shaping the industry:
- The FTC has introduced new rules banning fake reviews, including those generated by AI.
- Google is broadening its AI Overviews feature in search and will now include citations.
- Anthropic launched a new feature, Prompt Caching, designed to improve speed and reduce API costs.
- Snapchat has introduced new AI-powered tools for advertisers, including a feature that generates ad copy.
- SAG-AFTRA partnered with AI voice startup Narrativ to allow actors to create and monetize digital replicas of their voices for audio ads.
- Meta has replaced its Crowdtangle tool with the Meta Content Library, despite concerns about the timing before the upcoming election.
- Hubspot added a new “AI search grader” to help brands assess their visibility in AI-driven search results.
- XAI released Grok 2, which now features image generation for X. The update follows a letter several secretaries of state sent to X owner Elon Musk asking him to address the spread of election misinformation on the platform.
- A new survey by Digitas and Vox explores the relationship between AI and creativity.
- The startup BattlegroundAI has expanded beta access for political advertisers aiming to create AI-generated content for local elections.
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